Category: Local SEO
Articles on local search strategy, local business visibility, customer discovery, location-based SEO, multi-location search, and how businesses get found and chosen in local markets.
-
How Customers Find and Choose Local Businesses Online (Google, Reviews, Websites & AI)
I recently had the opportunity to present a webinar for Boston Business Mentors on a topic at the center of local SEO and digital marketing: how customers find businesses online and decide which one to contact. The presentation, How Your Business Gets Found Online, was designed for small business owners, but the underlying ideas apply…
Written by
-
Streetlight Local: My New Mission to Help Small Businesses Get Found Everywhere
It’s been a while since my last post. If you’ve been following my work, especially my research on Google AI Overviews and AI’s role in search, you’ve probably noticed I’ve been a bit quiet. That’s not because I’ve run out of things to say. Quite the opposite. For the past few months, I’ve been hard…
Written by
